Hi, I’m Nicole, a communication designer, crafting playful, sustainable and motion-led visual stories.
Branding Projects
Ecoplast Initiative
Brand Identity · Sustainability
Ecoplast Initiative is a brand identity that advocates for plastic-free farming and sustainable certification. The brand communicates transparency and trust, showing how design can inspire awareness and action towards a sustainable future.
Dough Re - Mi
Brand Identity · Cultural Storytelling
Dough Re-Mi is a brand identity project inspired by my memory of my mum baking her traditional Singaporean treats. The project combines the essence of family and culture, turning the act of baking into a story of connection and shared tradition.
Illustration Projects
Woodland Beanies
Illustration · Branding
‘Woodland Beanies’ is a fun chocolate brand featuring animals aiming to attract both kids and parents. The brand's mission is to package delicious chocolate beans while minimizing environmental impact, particularly through seed-embedded paper and the engaging graphics, encouraging eco-friendly practices.
Plastic isn't Fantastic DRK
Illustration · Campaign
Plastic Isn’t Fantastic is a Design Research Kit developed to explore public attitudes toward plastic in fresh produce and their habits in grocery shopping. The kit includes interactive surveys and visual prompts that helps users reflect on their everyday consumption habits and environmental impact.
Motion Projects
The Odd Bunch
Motion · Character Animation
The Odd Bunch is a motion design project created for the Little Food Festival, promoting awareness about food waste and the value of “imperfect” produce. The animation follows quirky and misshapen vegetables that celebrate their differences, reminding audiences that every “ugly” food is still perfectly edible.
What is Pain
Motion · Explainer Video
What Is Pain is a motion design project that explores the universal experience of pain through a playful animated explainer video. Informed by the client’s, Alfred Health, focus on mental and gastrointestinal health, the video features simple organ characters, bright colours and minimal text to communicate and engage audiences of all ages.
